Six modules. Every one teaches you to RUN something that is already built and sitting in your delivery: your site, your launch calendar, your marketing banks, your lead system, your consumer program, and your numbers. No theory without a file name. Finish all six in your first two weeks and you will operate this business from assets, never from a blank page.
After this module you can: navigate every folder of your delivery without asking, explain what each asset is FOR, verify your live site page by page, and locate your brand kit files when anyone asks for a logo.
Works with: WELCOME.html, BUILD_REPORT.md,
site/, binder/, DELIVERY/brand-kit/
After this module you can: run the full site live-check on a phone, set the 15-minute speed-to-lead rule with your team, keep the CRM pipeline clean, and work the 30-day launch calendar row by row.
Works with: marketing/LAUNCH_CALENDAR_30DAY_v1.md,
GHL_INSTALL_SHEET.md, marketing/local-seo/LOCAL_SEO_GBP_KIT_v1.md
After this module you can: publish from the social caption bank in order, shoot from the reel script bank, put referral cards and flyers into circulation, and know exactly when CTA-tier content is allowed to go live.
Works with: marketing/social/SOCIAL_CAPTION_BANK_v1.md,
marketing/reel-scripts/, marketing/print/, marketing/ad-bank/
After this module you can: deploy the metabolic scorecard lead magnet, wire the consumer email bank to your CRM, keep {{BOOKING_ROUTE}} tested and unbroken, and make sure no lead sits untouched past 24 hours.
Works with: marketing/lead-magnet/consumer-metabolic-scorecard.html,
marketing/lead-magnet/LEAD_MAGNET_DEPLOYMENT_SHEET.md,
marketing/email-bank/consumer-email-bank.html
After this module you can: walk a customer through the 12-week consumer program week by week, use the Seven Secrets guide as your handout and conversation opener, and run enrollment conversations that support real follow-through.
Works with: consumer-program/CONSUMER_PROGRAM_12WEEK_MASTER.html,
consumer-guides/ATLAS_ConsumerGuide_SevenSecrets_v1_PRINT.pdf
After this module you can: hire and train with the staffing pack, keep the weekly four-number lead log, read your KPI tracker honestly, and pass the Day-14 and Day-30 gates of your 90-Day Success Program.
Works with: operations/STAFF_HIRING_TRAINING_PACK.md,
tools/partner-kpi-tracker.html,
success-program/PARTNER_SUCCESS_PROGRAM_90DAY_MASTER.md
The Academy is sequenced to match the exact weeks of
PARTNER_SUCCESS_PROGRAM_90DAY_MASTER.md. Each module lands right before the program asks
you to DO that work. Take them in order - later modules assume the earlier ones.
Module 1 - Know Your Build. Before you touch anything, learn what you own. Pairs with program action 1.1 (full site live-check).
Module 2 - Launch Week Operations. CRM hygiene, the speed-to-lead rule, launch calendar days 1-7. Pairs with actions 1.1-1.4.
Module 3 - The Marketing Engine. First posts go live from the caption bank this week. Pairs with actions 1.3 and 2.2.
Module 4 - Leads and Follow-Up. The scorecard and email bank go to work as week-2 leads arrive. Pairs with actions 2.3 and 2.4.
Module 5 - Delivering the Consumer Program. Be ready to enroll and deliver before Phase 2 (Days 15-30) turns the sales motion on.
Module 6 - Team, Numbers, and the 90-Day Climb. Finish before the Day-14 Gate so you walk into that review with your lead log in hand.
When every module above shows a passing score (75% or better), you have completed the {{PUBLIC_BRAND_NAME}} Operator Academy. Screenshot this page with all six segments filled and send it to your Atlas success contact - it becomes part of your Day-14 review, and it tells us you are ready for Phase 2 of the 90-Day Program.
[CONFIG: completion recognition - Atlas team]